McLaren Tree Care

McLaren Tree Care wanted a brand identity that was clean, simple, and connected to nature, with a tree shape inspired by the iconic paintings of the Group of Seven. I developed a design that captured this vision, blending modern minimalism with organic elements that reflected the company’s focus on forestry and environmental care. The final brand has been applied across various platforms, including their website, printed materials, and vehicle graphics, creating a cohesive and recognizable identity that resonates with their audience and helps establish a strong, professional presence.